Privacy Policy

Effective Date: January 2026

BW Appraisals (“we,” “us,” or “our”) values your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have when you visit our website or contact us.

1. Information We Collect

We may collect the following types of information:

Information you provide to us

  • Name
  • Email address
  • Phone number
  • Property address or general property details you submit
  • Any message or documents you choose to send through our contact form or email

Information collected automatically

When you visit our website, certain information may be collected automatically, such as:

  • IP address
  • Device type and browser type
  • Pages viewed and time spent on the site
  • General location information (city/state level)
  • Referring website or source (for example, a search engine)

2. How We Use Your Information

We use information collected to:

  • Respond to inquiries and provide appraisal-related information
  • Schedule appointments and communicate about services
  • Improve our website and user experience
  • Maintain site security and prevent fraud or abuse
  • Comply with legal obligations when required

We do not sell your personal information.

3. Cookies and Tracking Technologies

Our website may use cookies or similar technologies to:

  • Ensure the website functions properly
  • Understand how visitors use the site
  • Improve performance and content

You can control cookies through your browser settings. Disabling cookies may affect certain site features.

4. Analytics and Advertising

We may use analytics tools (such as Google Analytics) to understand website traffic and improve performance. These tools may collect information like pages visited, time on site, and general device/browser information.

We do not knowingly collect sensitive personal information through analytics tools.

5. How We Share Information

We may share information only in the following situations:

  • Service providers: We may share information with trusted vendors who help operate our website or business (such as web hosting, email, spam protection, or analytics). These providers are only permitted to use information as needed to provide their services.
  • Legal requirements: We may disclose information if required by law, legal process, or to protect our rights and safety.
  • Business transfers: If the business is reorganized or transferred, information may be transferred as part of that process.

6. Data Retention

We keep personal information only as long as needed to respond to your request, provide services, and meet legal or business recordkeeping requirements.

7. Security

We take reasonable steps to protect your information, including the use of security measures such as SSL/HTTPS encryption and secure hosting practices. However, no method of transmission over the internet is 100% secure.

8. Your Choices and Rights

You may request to:

  • Access the personal information we have about you
  • Correct inaccurate information
  • Request deletion of information, where applicable

To make a request, contact us using the information in the “Contact Us” section below.

9. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies if you visit them.

10. Children’s Privacy

Our website is not intended for children under 13, and we do not knowingly collect personal information from children.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new effective date.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us:

BW Appraisals
Phone: (270) 202-1646
Email: beckywhartonappraisals@gmail.com
Address: BW Appraisals PO Box 50773 Bowling Green, KY 42102